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Organic Search for Spirit Sanitizer

August 5, 2020 by danma 4 Comments

Prior to working at Spirit Sanitizer in June, their organic traffic was at zero. Now it is showing some visibility.

The dips in the graph are usually on a Sunday. The top ten keywords are not very specific and the relevance is very refined. If we wanted to see better results we would have to start a content marketing campaign, but I don’t believe the company is ready for that.

Update: 8/10

Google Trends

Google search on HOCI. Top results:

  1. Hypochlorous acid – Wikipedia
  2. Hypochlorous Acid: A Review – NCBI
  3. The science of chlorine-based disinfectant
  4. hypochlorous acid – Amazon.com

Related

Filed Under: SEO & SMO Tagged With: Spirit Sanitizer

Comments

  1. danma says

    August 10, 2020 at 2:34 pm

    Keyword research for this: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7315945/

    Reply
  2. danma says

    August 10, 2020 at 2:59 pm

    hocl ppe:

    1. Hypochlorous Acid: A Review – NCBI
    2. Can hypochlorous acid revolutionise hospital cleaning?
    3. New Sanitizing Technology Makes Quick Work of COVID-19
    Reply
    • danma says

      August 10, 2020 at 3:21 pm

      Very low competition:
      hocl COVID-19

      1. Hypochlorous Acid: A Review – NCBI
      2. Can hypochlorous acid revolutionise hospital cleaning?
      3. Coronavirus (COVID-19) Update: Daily Roundup June 26 …
      Reply
    • danma says

      August 10, 2020 at 3:28 pm

      Low competition:
      hocl used in ppe to help fight covid-19

      • Can hypochlorous acid revolutionise hospital cleaning?
      • Hypochlorous Acid: A Review – NCBI
      • OCuSOFT. Hypochlorous Acid in the Fight Against COVID-19
      • New Sanitizing Technology Makes Quick Work of COVID-19
      Reply

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